Nothing in this world is permanent. Sooner or later, one has to repair his house or else it will end up with ten termite colonies. One has to learn new things and update himself with the developments in his particular profession or end up becoming a loser. One has to fix his website or redesign his website or end up losing following or the loyal clientele. Customers grow and change. They start to demand more things from the site and demand more things from the website owners. Having a fixed website design will only cause more trouble on the website owner. He cannot simply ignore the need to change one’s site. Of course, there are indicators reminding the website owner that it is time to change his site or change the parts of his website. He has to change his site or end up like those numerous websites which turned into white elephants. The following are the five strong indicators that one has to redesign his site.
We need playfulness to bring out the life in your design. The internet is a fast growing marketing regime complete and its tentacles are growing in number every day. Thanks to the internet, we are seeing more and more positive developments for us to see and enjoy. Injecting playfulness into the application bring about the necessary competitive edge that a businessman needs for the conduct of his profit making venture. To better understand this, one should think of the top five logos in one’s mind. We bet that one or two of the five are famous food chains in the Western Hemisphere. Why are these logos popular in your mind? It is because of the charm and playfulness embedded in the design. The same should be the approach in making the application design. The application owner should make sure that he gets to inject the necessary playfulness so he can attract more customers and convince more people to purchase your goods or avail of your services.
Back in the early days of e-commerce, huge images were not considered in the design. A simple website with words and a search engine is more than enough at that time. The primary obstacle is the lack of technology to accommodate the increased data load stemming from the huge images. The ideas for grand websites complete with outstanding huge images were very much alive during the earlier days of ecommerce. Now, the obstacle is now removed thanks to better hardware technology. The e-commerce world is now faced with excellent gadgets which were could have been imagined by the creators of ENIAC and the early computers. Why do we need huge images anyway? There are reasons for that.
First, the screen sizes for tablets and smart phones are almost the same as common picture sizes. The viewer can see the entire image on his phone or tablet. This is quite different because the standard size for the desktop computer screens is not befitting for images. That is why huge images are recommended for retailers. Just imagine this – A lady with her smart phone inside the subway making finger swoosh on her tablets. She would enjoy browsing the images of the products if each image fits the screen. Imagine if the image does not fit the screen (like for example, the images are too small). You will surely see disappointments on her face because she would be adjusting the images most of the time.
Second, huge images reveal more details of the product. According to Mascotagency.com, the trend for 2013 is to develop ways to catch audience attention. Oversized photography is a great marketing tool that anyone is sure to appreciate. It catches user’s attention right off the bat and puts your product directly in the spotlight. Recall that you – the online businessman – is simply addressing one sense in the viewer and that is his sense of sight. The viewer cannot smell, touch, or hear the product. Thus, the advertiser or the online businessman has to do something to present the product in a more detailed way. At first, there are two ways to do it – the first one is writing lengthy articles detailing the product and the second is plastering a more up-close picture of the product. Both are effective but one is more practical than the other. Nowadays, there is no need to communicate everything in words and lengthy phrases. Thus, it is much better to present the goods using images or pictures. The images speak louder than words. Besides, if you think that the image is not enough, you can always go for other options like paragraphs and video presentations.
Third, the value of beauty is integrated in e-commerce. Beautiful stores are embraced while ugly ones are rejected. That is why huge images are needed to show to the clientele that the online businessman is not hiding something or is not masking some ugly details on his product. The jewel business, for example, makes use of detailed images with excellent lighting effects to catch the attention of customers.
Responsive design is the last concept which is hitting the internet nowadays. The concept is gaining popularity as more and more devices are now introduced in the market such as tablets and smart phones. These devices have different screen sizes and the manufacturers do not follow a certain standard. As mentioned in many circles in the internet business community, there is a need for the business sector to adjust its design for the website to survive. Without the necessary adjustments, the website will fail and it will be one of those floating relics in the internet. However, we need the right responsive web design tips to bolster our online existence or to gain the necessary following online. The right responsive design tips can help us properly revamp our workflow. If done correctly, the result will be a guided and informed decision regarding the introduction of changes and adjustments to one’s website workflow. At the end of the day, the ultimate winner is the website owner.
After the stagnation and laziness brought about by winter, spring ushers in new life and new ideas. Of course, before one can even begin his spring projects, he should first do some cleaning to make sure all the bad remnants of winter are flushed away or removed. The same is true in website design. The entry of spring means that the website must be cleaned to remove weakened parts, irrelevant phrases and awkward designs. Here are some amazing tools for you.
Foundation.zurb.com-According to the site, it is the most advanced responsive front-end framework in the world. The site includes a dozen templates which you can download for your next project. The special features found in the site can surely give that “spring look” (new look) on your website.
Gridsetapp.com-In this competitive ecommerce world, paying attention to details count a lot. The website guides you in getting the right measurement for the website parts and helping you analyze the responsiveness of the website as construction progresses.
Jasonweaver.name -Many website design gurus agree that navigation remains a key issue despite the overall progress of ecommerce towards responsive website design. In doing a house cleaning, you better check out the programs and features offered by the website. You might see something very useful for your website project.
Sencha.com – Sencha 2.2 is a high performance HTML 5 mobile application platform with over 50 built-in components, themes for every mobile platform and a built-in MVC system. Surely, this is the site which gives you the right cleaning tools for your website whether it is for tablets or for smart phones. Whether we like it or not, these special features are what we need for our next website facelifts.
Choosing wonderful font styles to jump start one’s online existence or to attract more customers belonging to the target clientele group is something common in the internet. Due to the demands from business owners like you, the internet community has provided wonderful font styles and outstanding font-related concepts for businessmen to accompany the messages, logos, corporate designs etc. The reason for the rise in demand is the internet is growing rapidly and completion for the hearts/minds of individual consumers is getting more intense. Floral font is not unusual in the e-commerce realm; however, what is unusual are the sets of wonderful floral fonts found only in selected sites online. These websites are the flower gardens of font designs and many more are becoming available in the internet for everyone to use and take advantage of. Give your website what it deserves – attractiveness and competence. Give also what your customers deserve – messages and words written using wonderful floral fonts made by the experts online.
When you are dealing with many screen sizes, typography will surely become a very important issue. Responsive typography is what we need to make sure that we get our products, messages, goods and services to the all important target clientele. Problems are popping up because of the numerous screen sizes being dealt with by online businessmen given the emergence of smart phones and tablets. There must be a good physical presentation of the words in order for the customers to understand what one is talking about. Sometimes, we the online businessmen are doing blind shot approach wherein contents are created with the assumption in mind that the hardware sector (smart phones and tablets) will be the one to adjust or that the customers will be the one to adjust their lenses to be able to read the contents. However, the customers are not adjusting. If they failed to see your contents or that they get headache checking your contents, you would end up losing your market and marketing strategy.
Responsive typography is all about the physical presentation of the words. There are just too many factors and considerations for the online businessman to consider. In choosing the font styles and font sizes, everything – and I mean literally everything – must be considered. Although some writers might insist that actual physical size of the letters is unimportant, it remains critical. Come to think of the major chocolate brands. Go to the grocery and grab several varieties of Toblerone chocolates. Observe the letters and the lettering style. Obviously, there were some compromises made to make sure that the letters appear readable and marketable despite the sizes.
Website typography, in general, is flexible, adaptable and adjustable. While it is true that customers do use their fingers to adjust the sizes of the letters, it bears reiterating that physical presentation must be considered at all times. A certain set of letters appear good at a certain font size but they appear awkward when they are enlarged. The reader might feel that there is something wrong with the message on the website. One good example is the font style “Old English Text”. At certain font styles, the words appear elegant and the messages appear regal. The problem appears when the words are enlarged. The surrounding of the letters appears hazy and the gradient is not good. The customer will surely be disappointed.
Resolution is very important in responsive typography. At first, website designers ignored resolution when everything appears standardized (before the emergence of smart phones and tablets). At that time, customers do not enlarge or adjust using their fingers. Nowadays, customers do check the words and messages using their fingers, and that is when the element of resolution comes in. The words – when enlarged – should appear fluid and not pixelated (presence of squares). For an ordinary website viewer, he will not understand thickness and thinness of typography resolution but he can get disappointed if he cannot understand the letters, words and sentences.
There is a big deal in typography in website design. As we move forward with curved screens and holograms, there will be more problems and challenges for website designers. Well, the good thing is that the technology is definitely moving forward.
Spring ushers in life. Spring brings in majesty and glory into one’s business and life. In marketing lingo, spring is the time when people start spending again after hibernating much of the winter. People get out and spend for spring clothes and try businesses which are only good during spring. Here are wonderful photographs for web design inspiration.
The sunflower looks up to the sky. The flower is complete with all the essential spring colors – yellow, red and green.A refreshing color combination for environmental, eco-friendly and planet-saving websites.
The tree with a bench on a summer day are the perfect spring images. The eye catching image gives a very mind relaxing feel to it. Celebrate spring with this wonderful web design inspiration.
The interplay of spring colors is what you need for design inspiration and such is best expressed on the image. In designing your next website, you have to consider that this seasonal approach in design is the only way to survive online.
There is no better image for spring that the “mirror lake” effect. Retailers, website marketers, and even service providers should consider such wonderful design inspiration for his next website upgrade.
The image reminds viewers of the romantic wedding scenes at the recently concluded Twilight Saga series. While spring is merely a part of the cycle and it ends after some time, the image reminds you of the eternal twist of the image as made popular by Twilight.
There are two goals for the website designer. First, he has to bring the goods closer to his customers through an efficient professionally-designed website. Second, his website design serves as his brand or promoting medium either for the promotion of his goods or his online business name. In designing a website, designers create for the ideal. Whether we like to admit it or not, we need a design which can surely attract individual customers or make customers happy for them to be convinced that their investments – money, time and effort – are worth it. No one would like to spend a single dime on a site appearing like a trash can. An ideal design is not merely collection of color schemes and font styles but an artwork in itself. It emits emotions just like the famous masters. It emits beauty and happiness like the Mona Lisa or pain like the Guernica. The ideal website design should be able to emit the proper emotions to catch the attention of the consuming public.
The academia keeps on repeating that the internet is a product of military and government projects back in the 1960s. While we can admit that the internet was indeed a creation of the state, e-commerce is totally a product of the free market. When the military created sophisticated communication systems, the idea that it will soon be used for free trade was never entertained. When the private sector caught up in the first decade of the 21st century, it became apparent that e-commerce will be very hard to control. Without any standardization or any committee in place to regulate the internet, the private sector and market have to come up with their own systems. At the end of the day, the online business owner has to constantly upgrade his website design or face being left behind. Here are some of our reasons.
According to Shipwire.com, a site does not have to be brought down by one big problem or disaster for it can just as easily die “a death by thousand cuts”. In other words, there should be a greater attention to detail by the website owner or his website designer on the site. Small or so-called negligible infractions would always be visible to those who want to see it – like the website reviewers and business competitors. Whether we like it or not, there will always product errors and deficiencies. No one can properly that he can perfectly launch his website business just like any other businesses. The trials-and-errors and website business glitches are part of doing business. However, the online businessman must do something to update and upgrade the site to reveal the errors or fix future errors. The minor grammar error or the mismatched transition scheme can surely ruin your website business. Don’t allow the blunder.
There is a looming threat from the China. The Chinese government, after how many decades in denial, accepted that the free enterprise system is the only way to promote general welfare, and as such they are allowing their citizens to freely do business online (as long as they criticize the state). The business ethics of the oriental nation is the toughest in the world. The Chinese did well in all placed they went to whether it is in Brazil or in Italy. Young and aggressive Chinese businessmen are entering the marketing world at much faster rate than any other group. These aggressive businessmen place much attention to detail. While many online businessmen in the West are focusing on social climbing and “charity works”, the Chinese are aggressively fighting for market control. For the rational Western businessman, you should be able to do constant upgrades to make sure that you get what you want. Moreover, the Japanese are removing the remaining controls on their internet market (from Reuters.com).
Finally, one has to upgrade because everyone in the internet is doing the same. There is no such thing as a regulatory agency online to stop online businessmen from upgrading just to give chances to new competitors and businessmen all in the name of equality. Naturally, every businessman is finding ways and means to corner the market and take over the entire market. One should include constant website upgrades in his marketing approach.